BDA Sports Marketing
BDA Sports Management’s marketing division is the only group in the industry exclusively dedicated to athlete marketing. By focusing on the complete development of the player-brand, we allow our clients to maximize their off the court earnings and reach their full marketing potential.
We increase athlete marketability through comprehensive strategic plans crafted for each individual client. We focus on the critical levers: community relations (CR) to help our clients give back, public relations (PR) to tell our clients’ stories, fan relations (Digital Marketing) to build and strengthen fan loyalty and sponsor relations to increase off court earnings.